【Introduction】
In May 2024, the General Office of the State Council issued the “Opinions on Accelerating the Construction of Modern Food Logistics Facilities”, which clearly included food trailers, mobile food trucks and other equipment in the “Catalogue of Key Subsidies for Rural Revitalization”, and relevant enterprises can enjoy up to 50% purchase tax reduction. As soon as the policy came out, the stock prices of food trailer manufacturers rose sharply.
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The policy thrust of the trillion-dollar market
According to the content of the document, three major support directions have attracted attention:
Rural market tilt: county-level food trailer procurement subsidies of 30% to solve the “difficulty of leaving the village” of agricultural products;
Standardization upgrade: Eliminate old trailers made of non-food grade steel by 2025;
Priority to the right of way: Compliant food trailers can apply for the “green channel for fresh transportation”, and the highway fee is discounted by 7%.
Enterprises adjusted production capacity overnight
China’s largest trailer manufacturer “Anda Logistics Equipment” revealed that its intelligent food trailer production line has been running 24 hours a day, and orders are scheduled until Q1 of 2025. “After the policy was issued, Yunnan Coffee Cooperative ordered 50 new energy food trailers at one time for the transportation of coffee beans in mountainous areas.” Wang Wei, sales director, said.
“Mobile Wealth Car” for Small and Micro Merchants
In Yiwu, Zhejiang, Chen Xin, a post-90s entrepreneur, used a subsidy of 30,000 yuan to buy a miniature food trailer and sell freshly baked shortbread, with a daily turnover of more than 8,000 yuan. “The policy allows fixed-point operations in scenic spots and parks, and I am no longer afraid of being driven away by urban management.”
【Expert Interpretation】
Wu Min of the National Development and Reform Commission’s Institute of Industrial Economics said: “This move will give rise to an economic belt of ‘kitchen on wheels’, and it is expected that by 2030, more than 5 million people will be flexibly employed by food trailers.” ”